HIGER Bus Helps Shaanxi Tonghongyuan Explore Study Tour, Improving the Quality of Travel

With the robust recovery of the tourism in China, travel and transportation enterprises are facing new development opportunity. Shaanxi Tonghongyuan Tourist Automobile Co., Ltd.(hereinafter referred to as Shaanxi Tonghongyuan) has proactively focused on market trends and taken the lead in enhancing its capacity to meet the rising demand for tourism. Therefore, Shaanxi Tonghongyuan continuously improve standards of service quality. Recently, a new batch of Higer buses was delivered in bulk to Shaanxi Tonghongyun, primarily for use in services of study tours.

Liu Zecheng, the General Manager of Shaanxi Tonghongyuan, stated that after three years of market refinement, the company has not only accumulated a wealth of operational experience but also developed higher standards for vehicle management and service quality. The recent fleet renewal marks the first large-scale vehicle update since the pandemic.en.higer.com

Shaanxi Tonghongyuan has been deeply rooted in the tourism group transportation for many years, with a clear corporate positioning. It consistently prioritizes enhancing service quality and fostering the development of a high-quality brand. Starting with details such as safety and customer service, the company strives to be stronger, larger, and more distinctive, establishing a solid market. For this reason, in the process of selecting vehicles, the responsible personnel conducted a comprehensive assessment of passenger safety, riding comfort, service quality and operational costs, ultimately opting for HIGER Bus.

Liu Zecheng emphasized that HIGER Bus has a strong reputation in Xi’an. It is a key factor for the company to collaborate. The newly introduced Higer buses include 50-seat KLQ6121 models and 38-seat KLQ6909 models. The first is 12 meters long; the second is 9 meters long. Both of them are currently the mainstay in the tourism. The vehicles feature large capacity, spacious interiors, enhanced safety, smart technology, and comfort, fitting well with the demand of

Xi’an, as a popular destination in China, actively responds to the Opinions on Promoting School Students’ Travel in Research and Study continuously deepening the Research plus Study Model. Therefore, Xi’an has introduced several high-quality educational travel routes among Xi’an Jiaotong University and Northwestern Polytechnical University. This model has become highly distinctive. Compared to regular tourism, study tour primarily targets on student groups, so it requires higher standard in vehicle procurement and more meticulous management in service. Therefore, the company has made comprehensive preparations and enhancements in vehicle quality. And service details to meet these specific needs.

The bulk purchase of Higer buses not only presents a unified image in appearance but also pays meticulous attention to user-friendly details, meeting customer expectations. Therefore, Shaanxi Tonghongyuan plans to utilize this new fleet to provide a safe and comfortable travel environment for study tours, ensuring that each research and study tour is conducted smoothly.

The introduction of Higer buses has not only enhanced the service quality of Shaanxi Tonghongyuan, but also injected new vitality into the company’s future development. Liu Zecheng stated that the company will continue to focus on the tourism group transportation, offering tourist a better travel experience through continuous service innovation and quality improvement.

Shaanxi Tonghongyuan, in partnership with HIGER Bus, will continue to move forward in the tourism transportation, contributing more to the development of Shaanxi cultural and tourism market. Higer will provide more tourists with a comfortable trip experience and offer high-quality transportation support to more tourism enterprises.